Search Engine Optimization (SEO) and Digital Marketing get your website seen and clicked!
The universe of modern marketing expands almost daily, and having a plan for your online presence only begins with your website. The most fantastic website around won't meet your goals if your prospects, customers, and partners can't find you. Until you tell people where to find you, your website is like a beautiful new building standing in the middle of a thick forest. That's where Search Engine Optimization (SEO) and digital marketing come in.
Search Engine Optimization
Search Engine Optimization, commonly referred to as SEO, is a process affecting the visibility of a website when searched by major search engines like Google, Yahoo, and Bing. While it is possible to advertise and pay to appear near the top of a search results list, there are elements that Solutions4ebiz can integrate into your website for visibility in search results in an "organic" or "natural" manner.
Typically the nearer the top of a search results list a website appears, the more visitors it will receive. Solutions4ebiz utilizes best practices in web development, copy, graphics, video and location listing to maximize connectivity with what search engines consider most relevant to users. Careful consideration is given to matching actual search terms to how people search and how search engines return results.
by Solutions4ebiz Marketing Director Angela Barbosa
Digital Marketing, also known as Internet Marketing, includes using online channels to communicate your brand, products, and services to customers, investors, and the world. Social media, blogging, online advertising, email marketing, web videos, applications, and many more digital vehicles are available to raise your online profile. With new platforms and methods arise new opportunities ... and new pitfalls. Sometimes just knowing the lingo is the first challenge! At Solutions4ebiz, we'll help you get a handle on the digital marketing landscape and begin to build visibility and credibility for your brand.